#SnatchingLetters: A Lesson in Reputation and Image

Sorority Sisters. Boy, oh boy. I could see the train wreck coming from a mile away….

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5 Mistakes that will Land You in Branding Hell

  Jessica Alba & The Honest Company (owner of honesttoddler.com) vs. TheHonestToddler.com Brand disputes are about CONTROL. You could be fighting over any number of things (e.g. a logo, content, a name), but at the end of the day, someone wants more control than they currently have…or is trying not to lose it.  And whoever…

Plagiarism: Is it really just an ethical violation?

An argument for when it should be grounds for a LEGAL claim I’m not down with stealing ideas, expression, innovation, and identity.  My disfavor for those things fuels the passion for what I do. This past Tuesday, I saw the following in my Twitter timeline (read from the bottom-up): *fire sparked* I checked out the…

Brands are a serious matter: Cuba Denounces US over BRANDING RIGHTS!

This is why a law firm like mine is so necessary.  People take brand identity and the rights they have created in their brands very seriously. Geneva, July 27.- Cuba on Thursday denounced the United States to the General Council of the World Trade Organization over the usurpation of its Havana Club rum brand, saying…

That Red Lacquered Sole. Mmmm mmm.

I’m a Purdue alum.  I ventured to Purdue this year for homecoming to reunite with my pledge chapter (Epsilon Gamma, Sigma Gamma Rho Sorority Inc).  As we relaxed in our hotel suite, sharing stories from our college days, we saw them.  Out of the corner of our eyes, we saw a red lacquered sole peeking…